It's interesting to watch the two previous videos in juxtaposition, because they seem to contradict each other. Gladwell argues not for Pepsi, but for Pepsis (emphasis on the plurality of the later), and then Schwartz argues not for 100 variations of jeans, but for one!
BUT, I'll admit I interpreted those rather radically. In reality, they both argued to bring the number of options we have to a middle ground. Just one option is often insufficient, but too many options makes us depressed. Therefore, there must be some magic, moderate number of choices which will enable us to get what we want without experiencing the negative psychological effects of "that other grass might have been greener".
No comments:
Post a Comment