Wednesday, November 23, 2011

You are Superman

"Right now the ratio between income tax and total income for the state gives an index that--"

"Yeah," I said, "I heard the speech. But they don't care about that. Make 'em cry, make 'em laugh, make 'em thing you're their weak erring pal, or make 'em think you're God-Almighty. Or make 'em mad. Even mad at you. Just stir 'em up, it doesn't matter how or why, and they'll love you and com back for more. They aren't alive, most of 'em, and haven't been alive in twenty years. It's up to you to give 'em something to stir 'em up and make 'em feel alive again. Just for half an hour. That's what they come for. Tell 'em anything. But for hot Rob's sake don't try to improve their minds." (All the King's Men, by Robert Penn Warren)

Forget all the numbers, facts, improvements in ROI, etc. Make them feel.



Saturday, November 19, 2011

Sales Metrics Pitch - MECHANIZE

We don't claim to have expertise in your sales ecosystem. We are product, company, and industry agnostic, because we simply don't know enough about your ecosystem to claim any kind of insight.

However, our proposition is purely mathematical. Our goal is to make your sales organization into a machine. Simple, predictable, and relentless. That means discovering, applying, and managing a sales process. 

The quantitative data we give you will enable your leaders to know what to focus their coaching efforts on for each individual salesperson.

We don't train on how to get better, rather, we give you tools so you can teach each other how to get better. After all, when it comes to your products, your company, and your customers, you are the expert.